Budget for leads
Sales target + conversions + CPC → required budget
Input
Required budget
Leads needed: 250 · CPL: 150 ₴
37 500 ₴/mo
Leads needed: 250 · CPL 150 ₴
Reverse funnel math: sales ÷ conversion = leads; leads × CPL = budget. If CPL unknown — enter CPC and landing conversion.