Service marketing

Google Business Profile — the base: 'repair' category, photos, hours, review replies. Query 'phone repair + district' — local results where you must be top-3.

Ask for the review at device handover — the client is happiest at 'it works'. Target: 2–5 new reviews/week systematically. Answer every one — positive and negative.

Working: Google Maps (70%+ of local traffic), classifieds, district chats, electronics-store partnerships, flyers in adjacent businesses.

Repair is low-trust by default ('they'll swap parts'). Countermeasures: transparent price list, diagnostics in front of the client, old parts returned, written warranty.

The client base is the main asset: phone/messenger at intake. Maintenance reminders (laptop cleaning in 6 months, battery in a year) — free repeat sales.

Don't undercut — cheaper repair reads as worse. Differentiate: speed (2 hrs), warranty (12 vs 3 months), free diagnostics, fixed price before work.