Delivery economics
Aggregator commission → real margin per order and markup for commission
Input
Margin per order
34,3% of check
120 ₴
- Commission
- −105 ₴
- Price to keep margin
- 500 ₴
Aggregators take 25–35% of the check. Raising delivery prices by the commission pushes guests away. Own courier pays off from ~15–20 orders/day (wage + fuel ≈ 60–80/order).