Beauty business glossary

Economics

Revenue per day/tech. Utilization — % of booked hours. Average ticket — revenue/clients. Cross-sell — add-on services per visit. Retention — % of returning clients.

Staff

Tech, administrator, cleaner. Tech commission — 30–50% of service. 2/2 or floating schedule. Mentor — an experienced tech teaching the newcomer.

Services

Nail service, hairdressing, cosmetology, brows/lashes, depilation, massage, permanent makeup. Complex services — in courses, simple — one-off. Medical methods — physicians only.

Materials

Consumables — products and disposables per procedure. Depreciation — devices and tools (a year-two). Purchasing — from official distributors. Tech card — material norm per service.

Client

Database — client card with history. Regular — 4+ visits/year. Booking — via platform/phone. Review — on Google Maps. Cancellation — 12–24 hrs, deposit for complex services.

Legal

Sole prop/LLC, license for medical services, tech health records, rental/chair contract, informed consent, sanitary norms. Sanitary inspection fines — real, check in advance.